‘Music is back’: Taylor Swift drives UK music sales to 20-year high

The total 2024 UK sales of recorded music topped the 2001 record of £2.2bn and Taylor Swift is to thank for a sizeable chunk, according to new figures released by the Digital Entertainment and Retail Association (ERA).

UK music sales hit a 20-year high of £2.4bn (€2.8bn) in 2024, topping the previous record of £2.2bn (€2.6bn) in 2001, according to recent figures published by the Digital Entertainment and Retail Association (ERA).

The all-time high revenues from recorded music were led by pop superstar Taylor Swift and driven by the vinyl revival and streaming.

Indeed, Swift’s ‘The Tortured Poets Department’ was the biggest-selling album of 2024, aided by her record-smashing worldwide Eras Tour. The album sold 783,820 copies in the UK, nearly 112,000 of them on vinyl. That makes it 2024’s biggest-selling vinyl album.

Elsewhere, Noah Kahan had the year’s biggest single with ‘Stick Season’, which generated the equivalent of 1.99 million sales, and popular figures like Charli XCX and Chappell Roan made their mark on 2024 by charting in both the Top 10 best-selling albums and Top 10 vinyls of last year. Both appeared in our People Of The Year round-up of the cultural figures that had the biggest impact on 2024.

According to Official Charts Company and BPI, the Top 10 best-selling albums of 2024 are:

  1. Taylor Swift – The Tortured Poets Department (2024)
  2. The Weeknd – The Highlights (2021)
  3. Sabrina Carpenter – Short N’ Sweet (2024)
  4. Noah Kahan – Stick Season (2022)
  5. Billie Eilish – Hit Me Hard And Soft (2024)
  6. Chappell Roan – The Rise And Fall Of A Midwest Princess (2023)
  7. Fleetwood Mac – 50 Years: Don’t Stop (2018)
  8. Charli XCX – Brat (2024)
  9. Coldplay – Moon Music (2024)
  10. Olivia Rodrigo – Guts (2023)

The Top 10 vinyl albums of 2024 are:

  1. Taylor Swift – The Tortured Poets Department (2024)
  2. Oasis – Definitely Maybe (1994)
  3. Chappell Roan – The Rise And Fall Of A Midwest Princess (2023)
  4. Sabrina Carpenter – Short N’ Sweet (2024)
  5. Fontaines D.C. – Romance (2024)
  6. Billie Eilish – Hit Me Hard And Soft (2024)
  7. Fleetwood Mac – Rumours (1977)
  8. The Cure – Songs Of A Lost World (2024)
  9. Coldplay – Moon Music (2024)
  10. Charli XCX – Brat (2024)

It’s worth noting that Fleetwood Mac are the oldest band still charting, with their seminal 1977 album ‘Rumours’ and their 2018 Best Of ’50 Years: Don’t Stop’ surpassing newer releases. And rightly so. Also, how wonderful to see both Fontaines D.C. and The Cure’s latest releases in the Top 10 vinyls of 2024 – both of which made our Best Albums of 2024 rundown.

Getting back to the figures, takings from streaming services including Spotify, YouTube Music, and Amazon rose by 7.8% to a little over £2bn, while almost £200m (€240m) was spent on vinyl albums. This represents an annual uplift of 10.5% for vinyls, while CD album sales remained flat at just over £126m (€152m). That said, CDs still sell more than vinyl in terms of units, with 10.5 million albums bought.

ERA chief executive Kim Bayley called 2024 “a banner year” for music, calling it the “stunning culmination of music’s comeback which has seen sales more than double since their low point in 2013.”

“We can now say definitively – music is back,” she added in a statement.

While music revenues grew by 7.4% in 2024, the streaming economy still represents a threat for artists and how they get paid. According to the Musicians Union, almost half of working musicians in the UK earn less than £14,000 (approx €16,000) a year.

Other preliminary figures for 2024 released by ERA show that video rose by 6.9% and games fell by 4.4%. Subscriptions to Netflix, Amazon Prime Video and Apple TV grew by 8.3% to £4.5bn (€5.4bn) – almost 90% of the sector’s revenues – with Deadpool & Wolverine being the biggest-selling title of the year.

Despite the games sector’s 4.4% decline last year, it remains nearly twice as large as the recorded music business.

EA Sports FC 25 – formerly known as Fifa was once again the biggest-selling game of the year. It generated 2.9 million unit sales.

Additional sources • ERA – Musicians Union UK

Related Posts

🚨🚨🚨BREAKING DRAMA: FOX just ignited a firestorm with a parody clip ‘hinting’ at Taylor Swift and Travis Kelce right before kickoff, fans exploding in outrage as accusations fly that the network went way over the top, whispers spreading that the segment crossed serious privacy boundaries with one particular detail, and now social media is in full meltdown debating whether this was edgy entertainment or a shameless stunt gone too far.

Kelce and Swift get a lot of attention as a result of their relationship

UPDATED: Travis Kelce reveals he and Taylor Swift have already agreed on one wedding detail, giving the first hint of their ultra-private plans that fans would never expect – News

Taylor Swift and Travis Kelce announced their engagement on Aug. 26, 2025, and just days after, a source close to them told People on August 31 that they

🚨🚨🚨SHOCKING MOMENT: Travis Kelce’s ex Kayla Nicole is brutally dragged online after a steamy on-stage performance with Chris Brown, fans unleashing a wave of mockery calling her “cheap” while the internet goes into meltdown, whispers swirling that the timing is no coincidence as Travis and Taylor Swift prepare their dream wedding, and social media can’t stop debating whether this is drama, desperation, or a calculated power play.

Kalya Nicole is being brutally slammed.(Image via X)

🚨SWIFT UNDER FIRE: Taylor Swift’s friends just exposed the bone-chilling reason she had to duck behind a bulletproof shield at the stadium while cheering on Travis Kelce, and the revelation has fans spiraling with worry, fear, and nonstop theories about the shocking threat that forced America’s sweetheart into lockdown mode.

In a move that has sent shockwaves through the entertainment world and left millions of Swifties in a state of collective anxiety, pop icon Taylor Swift

🚨OCTOBER WEDDING SHOCKER: Jimmy Fallon casually whispers “don’t stress” — then drops a jaw-dropping tip about Travis Kelce’s wedding prep that’s setting the internet ablaze, and fans can’t stop speculating what exactly he meant. 🚨

The NFL star said wedding planning is “the next step” since he proposed to the pop icon last month.

Fans think Taylor Swift’s $70 cardigan is an Easter egg for next music video

Fans on social media are running wild with theories that Taylor Swift just dropped an Easter egg for her next music video.