{"id":16166,"date":"2024-12-10T08:27:15","date_gmt":"2024-12-10T08:27:15","guid":{"rendered":"https:\/\/new365.azontree.com\/?p=16166"},"modified":"2024-12-10T08:27:15","modified_gmt":"2024-12-10T08:27:15","slug":"still-in-her-record-breaking-era-taylor-swift-tour-smashes-record-with-22-billion-revenue","status":"publish","type":"post","link":"https:\/\/new365.azontree.com\/?p=16166","title":{"rendered":"Still in her record-breaking era: Taylor Swift tour smashes record with $2,2-billion revenue"},"content":{"rendered":"<figure>\n<div>\u00a0<img decoding=\"async\" src=\"https:\/\/s.yimg.com\/ny\/api\/res\/1.2\/nqk8z76MqdDonr5FiZgNxw--\/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTYwNztjZj13ZWJw\/https:\/\/media.zenfs.com\/en\/investopedia_245\/a97a3c4513b2d4e43db2a7dd29dd57d1\" alt=\"Kevin Winter \/ TAS24 \/ Getty Images for TAS Rights Management\" \/><\/div>\n<\/figure>\n<p class=\"yf-1pe5jgt\">After 149 shows spanning five continents over 21 months, Taylor Swift\u2019s &#8220;Eras Tour&#8221; officially wrapped up in Vancouver, British Columbia, on Sunday, capping a cultural phenomenon that broke records and boosted economies around the globe.<\/p>\n<p class=\"yf-1pe5jgt\">The Eras Tour, which kicked off in March 2023, raked in more than $2 billion according to a\u00a0<em>New York Times<\/em>\u00a0report, which cited confirmation by Swift\u2019s production company. That\u2019s more than twice the\u00a0ticket sales\u00a0of the next highest-grossing tour, Coldplay\u2019s 2.5-year-long and ongoing &#8220;Music of the Spheres World Tour.&#8221;<\/p>\n<p class=\"yf-1pe5jgt\">The Eras Tour became the world\u2019s first $1 billion tour last December when it surpassed the roughly $940 million grossed by Elton John\u2019s five-year farewell tour, according to trade publication\u00a0<em>Pollstar<\/em>.<\/p>\n<p class=\"yf-1pe5jgt\">Despite being the biggest tour of all time, the Eras Tour could have blown the record further out of the water if resale prices were included in\u00a0gross sales. Tickets sold for an average price of $204,\u00a0Swift\u2019s production company told the\u00a0<em>Times<\/em>. On the secondary market, however, resale prices for tickets to the final shows in Vancouver averaged more than $2,900, according to ticketing company Victory Live.<\/p>\n<h2 class=\"header-scroll yf-gn6wdt\">Swift&#8217;s Concert Film Grossed $261 Million<\/h2>\n<p class=\"yf-1pe5jgt\">The tour\u2019s commercial heft extended well beyond stadiums. Swift&#8217;s October 2023 Eras Tour concert film grossed nearly $100 million in its opening weekend and more than $261 million total, according to Box Office Mojo.<\/p>\n<p class=\"yf-1pe5jgt\">The two-year tour was also a shot of adrenaline for local economies, a phenomenon sometimes called\u00a0Swiftonomics. One study estimated that the Eras Tour\u2019s U.S. leg generated about $5 billion in direct spending last year. &#8220;Swifties&#8221; are estimated to have spent an average of $1,300 on the experience, including tickets,\u00a0travel, accommodation, and food.<\/p>\n<div class=\"wrapper yf-eondll\" data-testid=\"inarticle-ad\"><\/div>\n<p class=\"yf-1pe5jgt\">&#8220;That amount of spending is on par with the\u00a0Super Bowl, but this time it happened on 53 different nights in 20 different locations over the course of five months,&#8221; wrote the authors of a U.S. Travel Association report in September 2023. The trade group estimates the total economic impact, including the knock-on effects an influx of tourists can have on local spending, likely exceeded $10 billion.<\/p>\n<div class=\"read-more-wrapper\" data-testid=\"read-more\">\n<p class=\"yf-1pe5jgt\">Swift even earned a shoutout in the Federal Reserve&#8217;s July 2023\u00a0Beige Book, the central bank&#8217;s economic pulse-taking survey: &#8220;Despite the slowing recovery in tourism in the region overall, one contact highlighted that May was the strongest month for hotel revenue in Philadelphia since the onset of the pandemic, in large part due to an influx of guests for the Taylor Swift concerts in the city.&#8221;<\/p>\n<h2 class=\"header-scroll yf-gn6wdt\">Impact Was Felt Worldwide<\/h2>\n<p class=\"yf-1pe5jgt\">That impact was felt worldwide this year as Swift took her tour overseas to Asia, Australia, and Europe. Singapore\u2019s\u00a0gross domestic product (GDP)\u00a0growth increased more than half a percentage point to 3% in the first quarter thanks partly to Swift\u2019s six concerts there. The city-state\u2019s services sector GDP, which includes hotels and travel services, grew 4.3%, more than twice the rate of the prior quarter.<\/p>\n<p class=\"yf-1pe5jgt\">According to a Bank of America analysis of card data, Swift\u2019s tour dates in European cities this summer coincided with a 39% year-over-year increase in spending in those cities.<\/p>\n<p class=\"yf-1pe5jgt\">The Eras Tour made Taylor Swift nearly impossible to avoid for the last two years\u2014she made headlines and generated boundless social media attention focused on her professional and personal life. It also\u00a0made her a billionaire\u00a0and one of the few artists to have made their 10-figure fortune from music and performing alone.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>It&#8217;s the End of an Eras Tour<\/p>\n","protected":false},"author":4,"featured_media":16167,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[1103,578,1104,1106,1105,31],"class_list":["post-16166","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-taylor-swifts","tag-consumer-spending","tag-eras-tour","tag-farewell-tour","tag-production-company","tag-stadium-tour","tag-taylor-swift"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Still in her record-breaking era: Taylor Swift tour smashes record with $2,2-billion revenue - News 365<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/new365.azontree.com\/?p=16166\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Still in her record-breaking era: Taylor Swift tour smashes record with $2,2-billion revenue - 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