{"id":14988,"date":"2024-12-06T09:41:08","date_gmt":"2024-12-06T09:41:08","guid":{"rendered":"https:\/\/new365.azontree.com\/?p=14988"},"modified":"2024-12-06T09:41:08","modified_gmt":"2024-12-06T09:41:08","slug":"lonzo-ball-shares-surprising-big-baller-brand-admission-amid-injury-troubles","status":"publish","type":"post","link":"https:\/\/new365.azontree.com\/?p=14988","title":{"rendered":"Lonzo Ball shares surprising Big Baller Brand admission amid injury troubles"},"content":{"rendered":"
After a long rehabilitation process dating back to 2022, Lonzo Ball has returned to action with the Chicago Bulls. Selected as one of the premier talents in the 2017 NBA Draft, Lonzo\u2019s career has drawn significant attention, partly due to his father, LaVar Ball. Beyond his son\u2019s NBA achievements, LaVar pursued his entrepreneurial ambitions by launching his own footwear line, Big Baller Brand.<\/p>\n

\u201cBut what was told to me, I guess, wasn’t what really happened. I was told that nobody wanted to partner with me, so my dad was like, \u2018Just rock the brand.’ And I was like, \u2018All right.’\u201d Lonzo said.<\/p>\n

LaVar had Lonzo wear Big Baller Brand shoes for a season, but eventually, Lonzo chose to stop using them.<\/p>\n

Lonzo Ball’s injuries being affected by Big Baller Brand shoes<\/strong><\/h2>\n
\"Lonzo
Kirby Lee-Imagn Images<\/figcaption><\/figure>\n

Lonzo’s dissatisfaction with his father’s shoes was already known, but he emphasized it further in an ESPN article published Thursday that also detailed his prolonged injury struggles.<\/p>\n

\u201cThey were like kickball shoes,\u201d Lonzo Ball said.<\/p>\n

Lonzo wore Big Baller Brand shoes just twice that summer. To switch things up, he and his manager, Darren Moore, shopped at Foot Locker in Las Vegas, picking up a different pair of top-tier sneakers for each game. On his way to earning summer league MVP honors, Ball laced up the Air Jordan XXXI, Nike Kobe A.D., Adidas Harden LS, and Under Armour Curry 4, wearing each for a single game.<\/p>\n

Although Big Baller Brand eventually collaborated with Skechers to manufacture the shoes, Lonzo Ball admitted they still failed to meet the performance standards he needed on the court. He even suggested that wearing BBB sneakers might have played a role in the persistent injuries that have impacted his career.<\/p>\n

\u201cI think it’s a possibility for sure, to be honest with you. I wasn’t really getting hurt like that until I started wearing them,\u201d said the Chicago Bulls guard.<\/p>\n

Lonzo also theorized that years of training on the unforgiving concrete surfaces at Chino Hills State Park might have contributed to the cartilage problems that have plagued his career. He missed two full seasons and underwent three separate surgeries, including a cartilage and meniscus transplant.<\/p>\n

\u201cMy uncle used to always tell me, \u2018Y’all play too much outside,’ because we were playing super hard in the backyard. That’s on concrete,\u201d he said. \u201cThat was at least 15 years. So I mean, all that, over time, it can’t be good for your knees.\u201d<\/p>\n

Lonzo’s return cut short with a wrist injury<\/strong><\/h2>\n
\n

Related Chicago Bulls NewsArticle continues below<\/p>\n<\/div>\n

Lonzo made his return this season but has been limited to just six games due to a wrist injury, with his playing time falling well below his typical averages.<\/p>\n

For the past several years, Ball has opted for Kobe Bryant’s retro basketball shoes, while his younger brother, Charlotte Hornets guard LaMelo Ball, is now on his fourth signature shoe with PUMA.<\/p>\n

It’s difficult not to ponder what might have been for Ball’s career and potential impact in the sneaker industry if he had pursued opportunities outside of family ventures. As a standout prospect from UCLA, Ball could have likely secured a lucrative signature sneaker deal with major brands, particularly Adidas.<\/p>\n

For instance, the Utah Jazz chose Donovan Mitchell with the 13th pick in the 2017 NBA Draft, and he later received his own signature sneaker line with Adidas. The following year, Trae Young was selected by the Atlanta Hawks and also secured a signature sneaker line with Adidas.<\/p>\n

Meanwhile, Big Baller Brand has gone through multiple setbacks and attempts at recovery, with Lonzo’s investment playing a key role in keeping it afloat. The company has dealt with legal issues, fractured partnerships, and has earned a poor reputation, reflected in its \u201cF\u201d rating from the Better Business Bureau.<\/p>\n<\/article>\n","protected":false},"excerpt":{"rendered":"

Chicago Bulls point guard Lonzo Ball reveals that his father Lavar’s Big Baller Brand shoes may have an effect on his injury struggles.<\/p>\n","protected":false},"author":3,"featured_media":14991,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[1047,593],"class_list":["post-14988","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nba","tag-lavar-ball","tag-lonzo-ball"],"yoast_head":"\nLonzo Ball shares surprising Big Baller Brand admission amid injury troubles - News 365<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/new365.azontree.com\/?p=14988\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lonzo Ball shares surprising Big Baller Brand admission amid injury troubles - 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