{"id":103078,"date":"2025-09-23T06:20:59","date_gmt":"2025-09-23T06:20:59","guid":{"rendered":"https:\/\/new365.azontree.com\/?p=103078"},"modified":"2025-09-23T06:20:59","modified_gmt":"2025-09-23T06:20:59","slug":"%f0%9f%9a%a8%f0%9f%9a%a8%f0%9f%9a%a8global-takeover-alert-chiefs-president-mark-donovan-is-plotting-to-turn-kansas-city-into-the-worlds-team-whispers-of-bold-expansion-moves-are-already-sen","status":"publish","type":"post","link":"https:\/\/new365.azontree.com\/?p=103078","title":{"rendered":"\ud83d\udea8\ud83d\udea8\ud83d\udea8GLOBAL TAKEOVER ALERT: Chiefs president Mark Donovan is plotting to turn Kansas City into the world\u2019s team, whispers of bold expansion moves are already sending shockwaves, and the question burning everywhere is whether Mahomes & Co. can truly dominate beyond the borders of football\u2019s heartland."},"content":{"rendered":"
\"SCREENING<\/p>\n

The team at the center of NFL media was back in the media capital of the world Sunday night, as the Chiefs strolled into MetLife Stadium to play the Giants — one of seven prime-time games for K.C. this season.<\/p>\n

To say the Chiefs have been everywhere in recent years would be an understatement, and that\u2019s without accounting for the Taylor Swift phenomena. The team opened in Brazil with the first YouTube NFL game, followed by playing the Eagles in a game that drew the second-best Sunday afternoon regular-season audience on record. I\u2019m sure NBC will get a decent number for \u201cSunday Night Football\u201d this week, but a lackluster 22-9 win for the Chiefs over the G-Men won\u2019t be setting any records.<\/p>\n

\u201cWe\u2019re fortunate to be one of the more dominant ratings vehicles for a dominant sport,\u201d Chiefs President Mark Donovan told me prior to kickoff.<\/p>\n

But viewership of content between the lines is one thing. It\u2019s a horse of a different color to take dynasty-level success on the field and push the boundaries of what might be possible for a team off of it. However, that\u2019s exactly what Donovan wants for his club — domestically and internationally. \u201cOur goal is to be the world\u2019s team, and being such a strong ratings driver is what powers that,\u201d he said.<\/p>\n

Unlocking that next level of global interest has the Chiefs getting creative with content.<\/p>\n

Fool in the reign<\/b><\/p>\n

The newest cornerstone of the Chiefs\u2019 content efforts has been Foolish Club Studios, with \u201cThe Kingdom\u201d docuseries being the first major production (released just before the season). Donovan said Disney and ESPN have been \u201cvery pleased with the product.\u201d That included results like trending in the top 10 on OTT platforms during the show\u2019s first week. \u201cKind of humbling for us,\u201d said Donovan. \u201cIt\u2019s going to create even more opportunities for us.\u201d<\/p>\n

But there are a number of cooks in the Chiefs content kitchen these days, from Foolish to 65 Toss Power Trap Productions (the Chiefs\u2019 in-house content arm) to individual efforts from Patrick Mahomes and Travis Kelce. And that\u2019s all before you think about NFL Films, Skydance Sports and other companies.<\/p>\n

\u201cThat\u2019s something we looked at very deeply when we launched Foolish Club Studios,\u201d said Donovan. \u201c… How much could we do? How big could this be? In those discussions we realized we could be so much more than just Chiefs football. … We have multiple projects that we\u2019re working on right now — and we are in the process of talking to the streamers and distributors to air \u2013- that have nothing to do with football and have nothing to do with the Chiefs. And that\u2019s Foolish Club Studios.\u201d<\/p>\n

Wealth of nations<\/b><\/p>\n

The NFL will play its first game in Spain this season, and while the Chiefs aren\u2019t playing in that one, the team added the Iberian Peninsula nation to its roster for the Global Markets Program in the offseason.<\/p>\n

\u201cThere\u2019s a good fan base there. It can grow,\u201d Donovan said of Spain. \u201cBut there\u2019s not a lot of content distribution of NFL product, which is very different from Germany.\u201d<\/p>\n

International media deals (within countries) is actually the biggest thing that Donovan is watching right now. Donovan pointed to unique opportunities the team recently took advantage of with Brazilian fans when it played in S\u00e3o Paulo to start the season.<\/p>\n

\u201cWe did some amazing things around that,\u201d said Donovan. \u201cWe partnered with one of the largest pop stars in Brazil [Lu\u00edsa Sonza] and created a platform for her that really benefitted us at the same time. \u2026 When we released her song, which was a remake of one of our songs — a Tech N9ne song called \u2018Red Kingdom\u2019 — she did it in a way that really resonated with Brazilian fans. We launched that on our YouTube page, so we were able to get subscribers to come onto our feed. The majority of those people that signed up had never seen an NFL game.\u201d<\/p>\n

For the game itself, Donovan said Chiefs \u201cexpected more\u201d from what YouTube delivered for the Chargers matchup, but he also didn\u2019t want to discount the fact that it drew around 19 million viewers, per Nielsen.<\/p>\n<\/article>\n","protected":false},"excerpt":{"rendered":"

Viewership of content between the lines is one thing. It\u2019s a horse of a different color to take dynasty-level success on the field and push the boundaries of what might be possible for a team off of it. However, that\u2019s exactly what Donovan wants for his club — domestically and internationally. \u201cOur goal is to be the world\u2019s team, and being such a strong ratings driver is what powers that,\u201d he said.<\/p>\n","protected":false},"author":6,"featured_media":103079,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[61],"class_list":["post-103078","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nfl","tag-chiefs"],"yoast_head":"\n\ud83d\udea8\ud83d\udea8\ud83d\udea8GLOBAL TAKEOVER ALERT: Chiefs president Mark Donovan is plotting to turn Kansas City into the world\u2019s team, whispers of bold expansion moves are already sending shockwaves, and the question burning everywhere is whether Mahomes & Co. can truly dominate beyond the borders of football\u2019s heartland. - News 365<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/new365.azontree.com\/?p=103078\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\ud83d\udea8\ud83d\udea8\ud83d\udea8GLOBAL TAKEOVER ALERT: Chiefs president Mark Donovan is plotting to turn Kansas City into the world\u2019s team, whispers of bold expansion moves are already sending shockwaves, and the question burning everywhere is whether Mahomes & Co. can truly dominate beyond the borders of football\u2019s heartland. - News 365\" \/>\n<meta property=\"og:description\" content=\"Viewership of content between the lines is one thing. It\u2019s a horse of a different color to take dynasty-level success on the field and push the boundaries of what might be possible for a team off of it. However, that\u2019s exactly what Donovan wants for his club -- domestically and internationally. \u201cOur goal is to be the world\u2019s team, and being such a strong ratings driver is what powers that,\u201d he said.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/new365.azontree.com\/?p=103078\" \/>\n<meta property=\"og:site_name\" content=\"News 365\" \/>\n<meta property=\"article:published_time\" content=\"2025-09-23T06:20:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/new365.azontree.com\/wp-content\/uploads\/2025\/09\/LUU-1-151.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1080\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"MrLuu\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"MrLuu\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/new365.azontree.com\/?p=103078\",\"url\":\"https:\/\/new365.azontree.com\/?p=103078\",\"name\":\"\ud83d\udea8\ud83d\udea8\ud83d\udea8GLOBAL TAKEOVER ALERT: Chiefs president Mark Donovan is plotting to turn Kansas City into the world\u2019s team, whispers of bold expansion moves are already sending shockwaves, and the question burning everywhere is whether Mahomes & Co. can truly dominate beyond the borders of football\u2019s heartland. - News 365\",\"isPartOf\":{\"@id\":\"https:\/\/new365.azontree.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/new365.azontree.com\/?p=103078#primaryimage\"},\"image\":{\"@id\":\"https:\/\/new365.azontree.com\/?p=103078#primaryimage\"},\"thumbnailUrl\":\"https:\/\/new365.azontree.com\/wp-content\/uploads\/2025\/09\/LUU-1-151.jpg\",\"datePublished\":\"2025-09-23T06:20:59+00:00\",\"dateModified\":\"2025-09-23T06:20:59+00:00\",\"author\":{\"@id\":\"https:\/\/new365.azontree.com\/#\/schema\/person\/4b0ce8eb15dad4ee0f31887a7eb66fb6\"},\"breadcrumb\":{\"@id\":\"https:\/\/new365.azontree.com\/?p=103078#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/new365.azontree.com\/?p=103078\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/new365.azontree.com\/?p=103078#primaryimage\",\"url\":\"https:\/\/new365.azontree.com\/wp-content\/uploads\/2025\/09\/LUU-1-151.jpg\",\"contentUrl\":\"https:\/\/new365.azontree.com\/wp-content\/uploads\/2025\/09\/LUU-1-151.jpg\",\"width\":1080,\"height\":1080},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/new365.azontree.com\/?p=103078#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/new365.azontree.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\ud83d\udea8\ud83d\udea8\ud83d\udea8GLOBAL TAKEOVER ALERT: Chiefs president Mark Donovan is plotting to turn Kansas City into the world\u2019s team, whispers of bold expansion moves are already sending shockwaves, and the question burning everywhere is whether Mahomes & Co. can truly dominate beyond the borders of football\u2019s heartland.\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/new365.azontree.com\/#website\",\"url\":\"https:\/\/new365.azontree.com\/\",\"name\":\"News 365\",\"description\":\"Your Daily Dose of Sports News and Updates\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/new365.azontree.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/new365.azontree.com\/#\/schema\/person\/4b0ce8eb15dad4ee0f31887a7eb66fb6\",\"name\":\"MrLuu\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/new365.azontree.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/27290e42aedd9867dbebe2f5dbfd5135e0d4cac63c12fabb4e8d0e4472737a5b?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/27290e42aedd9867dbebe2f5dbfd5135e0d4cac63c12fabb4e8d0e4472737a5b?s=96&d=mm&r=g\",\"caption\":\"MrLuu\"},\"url\":\"https:\/\/new365.azontree.com\/?author=6\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\ud83d\udea8\ud83d\udea8\ud83d\udea8GLOBAL TAKEOVER ALERT: Chiefs president Mark Donovan is plotting to turn Kansas City into the world\u2019s team, whispers of bold expansion moves are already sending shockwaves, and the question burning everywhere is whether Mahomes & Co. can truly dominate beyond the borders of football\u2019s heartland. - News 365","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/new365.azontree.com\/?p=103078","og_locale":"en_US","og_type":"article","og_title":"\ud83d\udea8\ud83d\udea8\ud83d\udea8GLOBAL TAKEOVER ALERT: Chiefs president Mark Donovan is plotting to turn Kansas City into the world\u2019s team, whispers of bold expansion moves are already sending shockwaves, and the question burning everywhere is whether Mahomes & Co. can truly dominate beyond the borders of football\u2019s heartland. - News 365","og_description":"Viewership of content between the lines is one thing. It\u2019s a horse of a different color to take dynasty-level success on the field and push the boundaries of what might be possible for a team off of it. However, that\u2019s exactly what Donovan wants for his club -- domestically and internationally. \u201cOur goal is to be the world\u2019s team, and being such a strong ratings driver is what powers that,\u201d he said.","og_url":"https:\/\/new365.azontree.com\/?p=103078","og_site_name":"News 365","article_published_time":"2025-09-23T06:20:59+00:00","og_image":[{"width":1080,"height":1080,"url":"https:\/\/new365.azontree.com\/wp-content\/uploads\/2025\/09\/LUU-1-151.jpg","type":"image\/jpeg"}],"author":"MrLuu","twitter_card":"summary_large_image","twitter_misc":{"Written by":"MrLuu","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/new365.azontree.com\/?p=103078","url":"https:\/\/new365.azontree.com\/?p=103078","name":"\ud83d\udea8\ud83d\udea8\ud83d\udea8GLOBAL TAKEOVER ALERT: Chiefs president Mark Donovan is plotting to turn Kansas City into the world\u2019s team, whispers of bold expansion moves are already sending shockwaves, and the question burning everywhere is whether Mahomes & Co. can truly dominate beyond the borders of football\u2019s heartland. - News 365","isPartOf":{"@id":"https:\/\/new365.azontree.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/new365.azontree.com\/?p=103078#primaryimage"},"image":{"@id":"https:\/\/new365.azontree.com\/?p=103078#primaryimage"},"thumbnailUrl":"https:\/\/new365.azontree.com\/wp-content\/uploads\/2025\/09\/LUU-1-151.jpg","datePublished":"2025-09-23T06:20:59+00:00","dateModified":"2025-09-23T06:20:59+00:00","author":{"@id":"https:\/\/new365.azontree.com\/#\/schema\/person\/4b0ce8eb15dad4ee0f31887a7eb66fb6"},"breadcrumb":{"@id":"https:\/\/new365.azontree.com\/?p=103078#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/new365.azontree.com\/?p=103078"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/new365.azontree.com\/?p=103078#primaryimage","url":"https:\/\/new365.azontree.com\/wp-content\/uploads\/2025\/09\/LUU-1-151.jpg","contentUrl":"https:\/\/new365.azontree.com\/wp-content\/uploads\/2025\/09\/LUU-1-151.jpg","width":1080,"height":1080},{"@type":"BreadcrumbList","@id":"https:\/\/new365.azontree.com\/?p=103078#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/new365.azontree.com\/"},{"@type":"ListItem","position":2,"name":"\ud83d\udea8\ud83d\udea8\ud83d\udea8GLOBAL TAKEOVER ALERT: Chiefs president Mark Donovan is plotting to turn Kansas City into the world\u2019s team, whispers of bold expansion moves are already sending shockwaves, and the question burning everywhere is whether Mahomes & Co. can truly dominate beyond the borders of football\u2019s heartland."}]},{"@type":"WebSite","@id":"https:\/\/new365.azontree.com\/#website","url":"https:\/\/new365.azontree.com\/","name":"News 365","description":"Your Daily Dose of Sports News and Updates","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/new365.azontree.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/new365.azontree.com\/#\/schema\/person\/4b0ce8eb15dad4ee0f31887a7eb66fb6","name":"MrLuu","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/new365.azontree.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/27290e42aedd9867dbebe2f5dbfd5135e0d4cac63c12fabb4e8d0e4472737a5b?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/27290e42aedd9867dbebe2f5dbfd5135e0d4cac63c12fabb4e8d0e4472737a5b?s=96&d=mm&r=g","caption":"MrLuu"},"url":"https:\/\/new365.azontree.com\/?author=6"}]}},"_links":{"self":[{"href":"https:\/\/new365.azontree.com\/index.php?rest_route=\/wp\/v2\/posts\/103078","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/new365.azontree.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/new365.azontree.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/new365.azontree.com\/index.php?rest_route=\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/new365.azontree.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=103078"}],"version-history":[{"count":1,"href":"https:\/\/new365.azontree.com\/index.php?rest_route=\/wp\/v2\/posts\/103078\/revisions"}],"predecessor-version":[{"id":103080,"href":"https:\/\/new365.azontree.com\/index.php?rest_route=\/wp\/v2\/posts\/103078\/revisions\/103080"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/new365.azontree.com\/index.php?rest_route=\/wp\/v2\/media\/103079"}],"wp:attachment":[{"href":"https:\/\/new365.azontree.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=103078"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/new365.azontree.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=103078"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/new365.azontree.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=103078"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}