This frame, Reputation lands at No. 10 on Billboard’s Top Streaming Albums chart, breaking into the loftiest tier for the very first time. The full-length effort reaches the top 10 more than a year and a half after it first returned to the tally in October 2023, and 43 weeks into its current run.

Taylor Swift Scores Her Fifth Top 10

As Reputation climbs, Swift now claims five top 10 wins on the Top Streaming Albums chart. That’s exactly half of the 10 sets she’s pushed onto the list. The tally includes two No. 1s, The Tortured Poets Department and 1989 (Taylor’s Version), both of which led for multiple frames.

Reputation Also Surges on Other Charts

In addition to returning to the Top Streaming Albums chart, Reputation also reenters both the Top Album Sales and Vinyl Albums rankings. In both cases, it can now be found inside the top 10 once more.

Purchases of the project grew by nearly 1,200% compared to the previous period, following Swift’s greenlight for fans to once again buy Reputation. For years, many had avoided doing so, as sales would have financially benefited the former rights holders — a group Swift was not part of and did not support.