It appears that Taylor Swift and Travis Kelce are going through a bit of a rough patch after the Super Bowl. Last month, Swift got loudly booed during the Chiefs-Eagles game in New Orleans after being shown briefly on the jumbotron.

Since then, Swift’s popularity has taken a bit of a hit as she’s lost over 114k followers on Instagram following the incident.

According to a new report from Radar Online, people close to Swift are advising her to dump Kelce to protect her brand.

Taylor Swift is being advised to give football star Travis Kelce the boot for the sake of her global brand.

A source close to the pair told us: “Up until now, Taylor and Travis have been the ultimate power couple, shining together in the limelight.

But whispers are swirling that maybe they’ve hit a bit of a snag. Apparently, her team is worried they’ve been overselling the relationship. Sources say it’s been a tough pill for both of them to swallow, leading to some pressure to keep their work lives separate.

Travis, who’s been basking in the glow of his romance with Taylor, has caught some backlash for not giving his full focus to the team. The vibe seems to be shifting, and insiders suggest both stars might need to safeguard their brands.

Radar Online’s latest report comes days after rumors began swirling about a potential split between the couple.

Kelce confirmed to Pat McAfee last week that he will return for the 2025 season instead of retiring.

“I’m coming back for sure. Gonna try to get into the best shape I’ve been this offseason and get back to the mountaintop,” Kelce wrote to McAfee in a text message. “Got a real bad taste in my mouth with how I played in that last game and with how I got the guys ready for battle. I can’t go out like that!!!!”

It’ll be interesting to see if Swift attends road games next season if the couple remains together.