BREAKING: Jaylen Brown Sends Strong Message to Struggling Celtics Veteran

Boston Celtics star Jaylen Brown demonstrated some leadership by sending a strong message to a recently struggling teammate.
Boston Celtics guard Jaylen Brown (7) reacts after a call during the first half against the New York Knicks at TD Garden.

After a rocky December and January, the Boston Celtics are back to looking like the defending NBA Champions.

Joe Mazzulla’s squad hit the ground running following the All-Star festivities, picking up back-to-back wins over the Philadelphia 76ers and New York Knicks. The post-break victories improved the Celtics’ record to 9-1 in their last 10 games, giving them plenty of momentum as they head into the regular season’s final stretch.

As great as the Celtics are playing, though, they’d look even more dominant if everyone was doing their part. Veteran guard Jrue Holiday hasn’t been playing up to his usual standards recently, resulting in one of his teammates sending the former All-Star a much-needed message.

Celtics News: Jaylen Brown Sends Strong Message to Jrue Holiday

Following Sunday’s victory over the Knicks, Jaylen Brown talked to reporters about Holiday’s underwhelming play. Always one to do right by his teammates and encourage them to step up, Brown made it clear that the Celtics need the former All-Star guard to be better going forward.

“We need Jrue to be more aggressive,” Brown said, according to The Athletic’s Jay King. “We need Jrue to be more aggressive. I need Jrue to be more aggressive because when he’s in that mode — that attack mode — I think we’re better than when he’s kind of sitting back.”

Sharing the ball with other all-stars is bound to lead to a dip in production, which is what Holiday is experiencing in his second year with the Celtics. The former UCLA Bruin is averaging his lowest point total (11.0) since he was a rookie while only shooting 44.4% from the floor and 34.9% from the three-point line.

Holiday’s regression wouldn’t be as bad if his rebounding (4.3) and assist (3.6) averages weren’t also noticeably down from last year’s numbers (5.4 and 4.8, respectively).

But even if Holiday isn’t necessarily living up to his paycheck, Brown won’t use this opportunity to kick his teammate when he’s down. Instead, the reigning NBA Finals MVP is doing anything he can to remind Holiday of the player he once was.

“Jrue is more than capable of doing more… I just try to encourage it because game to game, you kind of forget, you get caught up in your own — like what you’re supposed to do — but like I need (him) to be aggressive. Every day I’m encouraging that as much as I can.”

Jaylen Brown on Jrue Holiday

Hopefully Holiday is receptive to Brown’s words and works hard to get back on track. The 2024-25 campaign marks the first season of the 34-year-old’s four-year, $134.4 million contract, meaning it’s paramount for him to return to form to make every dollar worth it.

Although Holiday’s play has left much to be desired, Boston fans can rest easy knowing that his struggles aren’t hurting the team’s outlook. The Celtics are currently FanDuel Sportsbook’s +170 favorite to win the 2025 NBA Finals.

Related Posts

Warriors only sports franchise to make “America’s Most Loved Brands 2025”

It’s bigger than basketball out here in the Bay!

Butler hilariously puts Hield on blast for poor dribbling vs. Rockets

Jimmy Butler put Buddy Hield on blast over his dribbling in the Golden State Warriors’ 95-85 win over the Houston Rockets on Sunday in Game 1 of the 2025 Western Conference first round.

Golden State Warriors head coach Steve Kerr wins 100th playoff game

Kerr quietly enters NBA coaching royalty as just the seventh coach to reach the century mark in playoff victories, proving patience remains the Warriors’ most valuable asset.

Warriors prove to be serious title threat after flipping series in Game 1

As the Golden State Warriors began their first-round matchup with the Houston Rockets on the road, many questions lingered regarding their viability as title co

RUMORS: Josh Giddey Seeks $150 Million Deal — Bulls Expected to Pay Up? Shouldn’t be expected?!!

Per Joe Cowley of the Chicago Sun-Times, Giddey is seeking a deal that would pay him at least $30 million per year — and the Bulls are expected to give it to

WORST TRADE IDEA: Chicago Bulls trade target identified for Coby White, Nikola Vucevic! Bulls is trying to sell ALL key players and…

The Chicago Bulls‘ 109-90 loss to the Miami Heat at the United Center on Wednesday should dispel any notion that the current core is worth extending and