“I know business is a part of the overall viewpoint of ownership. But winning is important, as well.”
![Jaylen Brown maps out what he wants to see from new Celtics ownership](https://bdc2020.o0bc.com/wp-content/uploads/2025/02/Celtics_76ers_Basketball_28562-67a2c764abf9e-768x432.jpg)
The Celtics might have their sights on trying to become the first NBA team in seven years to win back-to-back titles on the court.
But off the hardwood, the Celtics are also in a state of transition — with the franchise currently up for sale and in the process of accepting bids from interested parties.
According to The Boston Globe, Celtics co-owner Steve Pagliuca, Celtics limited partner Robert Hale, and Mark Bezos have all expressed interest in buying the team — while Boston native and Eagles owner Jeffrey Lurie downplayed talk that he was interested in the bidding on Monday.
While it remains to be seen how the Celtics’ ongoing sale will play out, Jaylen Brown told reporters in Cleveland what he’s looking for from the team’s ownership group moving forward.
“I hope they have like either a trust or just a reliance on people who have knowledge of the game,” Brown told reporters in Cleveland, including MassLive’s Souichi Terada. “Keep the emphasis on winning.
“I know business is a part of the overall viewpoint of ownership. But winning is important, as well. So hope that is maintained, like, the view on winning. We’ve done nothing but that since I’ve been here is winning. Hopefully the new ownership understands and respects that.”
Despite early rumors of a deep-pocketed figure like Jeff Bezos being involved in the bidding process, a winning bid from an investment group headlined by Pagliuca and Hale would likely offer the most stability as far as transitioning from the Grousbeck family to a new leadership group.
Pagliuca has served as a co-owner and managing general partner of the Celtics since the current ownership group took over the team in 2002. Just hours after Wyc Grousbeck announced plans to sell the team on July 1, Pagliuca released a statement expressing interest in remaining with the franchise moving forward.
“Along with the championships, we are most proud of the growth of our community impact efforts and the dedication of the investor group, coaches, players and staff to helping community members who are in need,” Pagliuca noted in the statement. “Being a co-investor and Managing Partner of the Celtics has been a great honor and a labor of love.
“I hope to be part of the Celtics moving forward and will be a proud participant in the bidding process that has been announced today.”
As the Grousbeck family and the rest of Boston’s top brass weigh their options when it comes to bids, Brown spoke highly of Pagliuca and his commitment to building a winning franchise in Boston.
“Pags has been around,” Brown told Terada. “Pags is someone who understands where we come from and somebody that I think respects winning. So whoever is in that position, I hope they keep an emphasis on keeping a legacy and the winning tradition going.”