Highlights:
Taylor Swift turned for the game and surge in viewership happened.
The NFL also enjoyed impressive ratings over Thanksgiving, with an average of 34.2 million viewers.
NFL Commissioner Roger Goodell commented, “The Walter Payton NFL Man of the Year Award celebrates Walter’s enduring legacy of excellence on the field and compassion off it. This award is the league’s most prestigious honor, and we are proud to recognize these 32 outstanding men for the positive impact they make in their communities every day.”
Surge in Viewership: Chiefs Raiders Showdown
The success of the Chiefs’ matchup, along with Taylor Swift’s ongoing relationship with Travis Kelce, has significantly contributed to the growing popularity of the Chiefs and the NFL overall. Patrick Mahomes and Kelce’s continued success, both on and off the field, has elevated the franchise’s visibility.
Prime Video continues to show growth, marking a third consecutive year of rising viewership for its NFL coverage. The platform also recorded impressive ratings with the Pittsburgh Steelers,Cleveland Browns game, which attracted 13.72 million viewers, a 24 percent increase from their previous 2022 meeting.
The success of the NFL’s Black Friday game and Thanksgiving viewership, including record breaking numbers, is a clear indication that the sport’s popularity continues to rise, drawing significant attention across multiple platforms.