‘The fans in Toronto treated us like it was a hometown show’
“Our 6 shows in Toronto were so incredible. It was awesome to play in Canada after so much time,” Swift wrote on Instagram. “As always, the fans in Toronto treated us like it was a hometown show. Couldn’t have asked for more love or generosity from the people who came out.”
At the end of 2023, the Eras shows became the first tour to cross the billion-dollar mark. Her merch sales were well north of $200 million, and a concert film she self-produced sold more than $250 million worth of tickets, making it the highest-grossing concert film of all time.
After playing Australia, parts of Asia, Europe, the U.S. and Canada this year, it’s expected that Swift’s Eras Tour will earn another billion dollars in 2024.
During her final Toronto appearance last Saturday night, Swift told the sold-out Rogers Centre crowd that the Eras Tour has been the most fun she’s had on the road in her nearly 20-years as a singer-songwriter.
Tears filled her eyes as she thanked the team that has been with her since the tour started 21 months ago in Arizona.
