The Emirates Stadium faithful are no strangers to drama, but Wednesday’s explosive revelation from Arsenal owner Stan Kroenke has cranked the tension to boiling point. In a leaked transcript from a high-level board meeting at the club’s London Colney base, the American billionaire issued a stark ultimatum to manager Mikel Arteta over the persistent benching of Gabriel Martinelli, the Brazilian winger whose form has dipped amid whispers of tactical punishment. “This is like a last warning to Mikel Arteta,” Kroenke reportedly stated, his words dripping with uncharacteristic fire. “If I see him on the bench this weekend, Arteta will have himself to blame for that. I know how much he’s worth now in the current market—£80 million easy. Arteta should not reduce his value for me.”
Martinelli, the 24-year-old Hale End graduate who terrorized defenses with 17 goals in the 2023-24 title charge, has been a shadow of his explosive self this season. Once a guaranteed starter, he’s managed just two league starts amid a frustrating bench spell that’s lasted five games, including Sunday’s gritty 2-1 win over Newcastle where he watched Leandro Trossard and the summer signing Eberechi Eze dazzle on the left flank. Insiders point to a tactical shift under Arteta, favoring Eze’s creativity post his £60m arrival from Crystal Palace, but former Gunner Emmanuel Adebayor didn’t mince words on his podcast: “Arteta and the coaches could be punishing Martinelli now—maybe for a dip in focus or international fatigue. But benching him risks breaking a star.”
Kroenke’s intervention marks a rare foray into on-pitch matters for the reclusive tycoon, whose Kroenke Sports & Entertainment has poured over £1 billion into Arsenal since 2011. Typically hands-off—leaving the reins to son Josh and sporting director Edu—Stan’s frustration stems from Martinelli’s plummeting market value. Once valued at £100m by suitors like Real Madrid, recent scouting reports peg him at £60-80m, a slide exacerbated by limited minutes and a nagging hamstring tweak from Brazil duty. “Stan sees Gabi as untouchable, a symbol of our youth revolution,” a club source told Sky Sports. “Benching him isn’t just tactical—it’s financial suicide in a window where we’re eyeing midfield reinforcements.”
The timing couldn’t be worse. Arsenal sit pretty atop the Premier League with 24 points from nine games, unbeaten and eyeing a first title since 2004, but Saturday’s North London Derby against Tottenham looms large. Arteta, fresh off a new three-year deal worth £10m annually until 2027, has defended his rotations as “necessary for squad harmony,” citing Eze’s four goals in three starts and Trossard’s versatility. Yet whispers of boardroom discord echo last January’s transfer saga, when Arteta urged signings only to be met with measured support. Now, with Bukayo Saka nursing a minor knock and Declan Rice suspended, Martinelli’s pace could be the X-factor against Spurs’ leaky backline.
Fan fury is palpable. #StartMartinelli exploded on X with 300k posts overnight, memes of Kroenke as a referee raining down alongside calls for Arteta’s head. “If Stan’s meddling, Mikel’s seat is red-hot,” tweeted Piers Morgan, the club’s most vocal cheerleader-turned-critic. Pundits like Perry Groves, who once urged benching captain Martin Ødegaard to spark form, now flip the script: “Arteta’s rotation worked for Ødegaard last month, but Gabi’s different—he’s our firestarter. Ignore Kroenke at your peril.”
For Arteta, the stakes are existential. Despite Kroenke’s public backing amid last season’s trophyless agony—”We’re very happy with Mikel,” he insisted in May—silverware remains the litmus test. A derby slip-up without Martinelli could ignite sack talk, with LinkedIn buzzing about potential replacements like Roberto De Zerbi or even a prodigal return for Unai Emery. Martinelli, stoic as ever, posted a cryptic training clip captioned “Ready when called #COYG,” fueling speculation of a behind-the-scenes truce.
As the weekend approaches, all eyes are on Arteta’s team sheet. Will he heed the owner’s growl, unleashing Martinelli to silence the storm? Or persist with his vision, risking Kroenke’s wrath and a fan revolt? One thing’s certain: in the high-stakes world of Arsenal, benching a gem like Gabi isn’t just a call—it’s a gamble that could cost a manager his job. The Gunners’ dynasty hangs by a thread, and Stan Kroenke just tightened the noose.